Lender Customer Satisfaction Up In 2023 Thanks To Borrower-Centric Approaches

Lender Customer Satisfaction Up In 2023 Thanks To Borrower-Centric Approaches

Mortgage lenders who pivoted to borrower-centric approaches in the last year saw customer satisfaction soar despite high rates. That’s according to the J.D. Power 2023 U.S. Mortgage Origination Satisfaction Study, which found overall customer satisfaction with mortgage lenders rose 14 points YOY, even as the average mortgage rate has climbed to its highest level in…

Unify Introduces Prequalified Leads Product

Unify Introduces Prequalified Leads Product

Mortgage business growth platform Unify introduced a new product for finding quality leads, the company announced in a press release. A subsidiary of Lone Wolf Technologies, Unify is a business growth platform designed for the residential mortgage industry. It serves some of the industry’s largest lenders, banks, credit unions, and brokers, with $47 billion in loans…

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