Are You Ready To Fall In Love With A Home?

By KIMBERLEY HAAS This Valentine’s Day, if you are ready to get off the sidelines and into the housing market, you are likely not alone in your quest to find a place you love. Potential buyers are coming out of the woodwork and touring homes, according to Redfin’s Homebuyer Demand Index, which measures requests for tours and other buying services from Redfin agents. And although that hasn’t translated into home sales yet, they expect this increase in tours to convert into an improvement in pending sales over the next few months. Dana Anderson, a data journalist at Redfin, explained that more buyers are touring homes now because mortgage rates are holding steady at below 7% and some of these people…

Rocket Pro TPO Announces AI-Powered Hotline For Brokers

By KIMBERLEY HAAS A hotline that will give brokers the ability to make changes to approval letters at any time was announced by leaders at Rocket Pro TPO this week, and it is powered by artificial intelligence. Executive Vice President Mike Fawaz unveiled the new technology during an Ignite: Live! session on Monday afternoon. He demonstrated that to use the new AI system, all brokers have to do is make a call to provide the loan number, client name, and financing request. If approved, the system will update the appropriate documents. “This is a win for you. This is a win for us to be able to deliver to the broker community something that you can use that gives you…

The Mortgage Note Podcast: Moving Into 2024 With Motivation

It’s time to shake off 2023 and move into 2024 with a fresh perspective. Editor Kimberley Haas spoke with industry leaders who have tips for finding success in the new year and insights into the latest technology. If you would like to participate in future episodes, please email us at [email protected]. Read articles featuring the guests: Overcoming Objections And Winning Business With Ron Vaimberg Embracing Technology: One-On-One With Rocket Homes President Sam Vida Sign up for our free newsletter.…

Embracing Technology: One-On-One With Rocket Homes President Sam Vida

Artificial intelligence is changing how people buy homes and leaders at Rocket Companies are leaning in and embracing the latest technology. In December, it was announced that the Rocket Homes app is now available to potential buyers while they are driving through Apple CarPlay. Homes listed for sale can be seen in the “Nearby” tab. By tapping the vehicle’s screen, drivers can get directions to a home, call an agent, or save listings to their “Favorites.” Doug Seabolt, CEO of Rocket Homes, said at the time that the app is making house hunting more convenient for busy homebuyers on the go. “When looking for a new home, the search never stops – even when you are driving around town. That…