Ben Teerlink

Bonzo Leader Says Success Starts With Personalized Messaging

Posted on by TMN Editor
By KIMBERLEY HAAS The co-founder and president of a relationship management automation provider for mortgage professionals says taking a more personal approach to messaging makes a difference. Jason Perkins says at Bonzo they were intentional about the features and assets they built into their system. “We really wanted something that was going to move the needle for our business and create more conversations,” Perkins said in a recent interview with The Mortgage Note. Perkins said they looked at the work loan officers were performing and figured out how to scale their voices with a few clicks of a button. A user can do everything from converting leads to nurturing past clients, he said. “We have a broadcast feature, and you…

Brian McKray Joins MMI

Posted on by TMN Editor
Brian McKray has joined Mobility Market Intelligence as director of product development, the company announced in a press release. In his new role, Mr. McKray will be responsible for overseeing the product development team, as well as managing new product launches and enhancing existing products to meet customer expectations. “I’m thrilled to work with people I’ve known, respected, and interacted with on a variety of levels for so many years. To be part of this dream team that Ben [Teerlink] has put together is exhilarating and flattering at the same time,” McKray said. Utah-based Mobility Market Intelligence offers data intelligence and market insight tools for the mortgage and real estate industries. With over 20 years of experience, McKray has held…