Williston Financial Group’s marketing and tech subsidiary MyHome has acquired Volly, a tech and marketing services company for banks, credit unions, and mortgage lenders.
MyHome, a Portland-based, full-service provider of title insurance and real estate settlement services for commercial and residential transactions, is a pioneer in online closing. It launched its signature technology in 2015, and formally rebranded from Williston Enterprise Solutions and Technology to MyHome in 2022.
“Since inception, both WFG and MyHome have been dedicated to providing transparency and empowerment to all mortgage transaction participants,” said Williston Financial Group President and CEO Steve Ozonian.
“As the digital transformation of our industry accelerates, we’re committed to acquiring and building solutions that help us further expand our reach and achieve the next stage of our mission to transform and streamline the real estate experience for all constituents.”
MyHome leaders said in a press release that the acquisition of Volly will expand the solutions it can offer customers, including appraisal management and valuation services, title and settlement services, default services, CRM, sales enablement, and portfolio retention tools.
Volly, founded in 2004, provides personalized marketing solutions for lenders. Leaders there say one-third of the nation’s 30 largest banks use their services.
“At Volly we are passionate about helping our customers capture and convert new business faster and retain their customers for life. Now, as part of the MyHome team, we are excited to amplify our product innovation and extend our reach to serve even more lenders at a time when acquiring and retaining business is more critical than ever,” said Volly CEO Katharine Loveland.