Sun West Mortgage Releases MORGAN, A Real Estate AI Personal Assistant

Is the real estate industry ready for artificial intelligence? Sun West Mortgage is betting yes. Paval Agarwal, CEO of both Sun West Mortgage and its affiliate Celligence, has created a 24/7 personal assistant A.I. platform called MORGAN, and he’s ready to teach the world how to use it. MORGAN is designed to automate certain tasks for real estate professionals, primarily in lead follow-up and marketing. Borrowers can apply for a loan through MORGAN, which analyzes their loan documents immediately to calculate their options. Potential clients will receive automatic follow-up emails and calls four days after contacting a realtor, according to information provided by company leaders. On the marketing side, MORGAN can create listings in minutes, with realtors needing only to…