Buyers Most Interested In Turn-Key Properties

Prospective homebuyers are most interested in put-together homes that require few renovations in 2025.
More than half of home shoppers said the condition of a home is the most important factor in their search, according to a new survey from Bright MLS based on responses from nearly 700 Americans.
While 56% said a turn-key home was very important, another nearly 38% said the condition was somewhat important.
Assuming good condition, the number of bedrooms, a garage, and a primary en-suite were ranked the most desirable features.
Less important but still preferred were front porches, energy-efficient green features, and a large yard.
“The 2025 housing market is shaping up to be a challenging one, with mortgage rates persistently elevated, homes prices at record highs, and inventory stubbornly low,” said Lisa Sturtevant, Bright MLS Chief Economist.
“Our survey found that while prospective buyers realize that trade-offs are often necessary, they are more likely to compromise on the size of the home and location before giving up on their dream of finding a home in move-in-ready condition.”
The overall size of a home was not very important to respondents, so long as it included all their preferred amenities.
Commuting distances were also important with 54% of respondents. The rest were content to sacrifice time for a perfect home. Shoppers were more willing to give up their preferred neighborhood or square footage on the home than any other possible compromise.
Though sales have yet to catch up, house hunters have been on the move since the start of 2024. Redfin’s Homebuyer Demand Index saw a 2% increase from a month earlier during the week ending January 5 and is up 2% YOY.
“Some buyers are getting serious about their search because they’ve come to terms with 7% rates and they’re worried that if they wait longer, home prices will just keep rising. Others are starting their search in hopes that rates will decline soon. Either way, I’m advising buyers to get serious now because desirable listings will get more competitive as the year goes on,” said Seattle Redfin agent Emily Lam.